In the ever-evolving world of travel, one trend that continues to gain serious momentum is the workcation — a hybrid of work and vacation where professionals escape their home office for a temporary stay somewhere more inspiring. Thanks to the rise of remote work, more travelers are looking for vacation rentals that double as productive, comfortable home offices. And the short-term rental industry is stepping up in a big way.
Whether you own a vacation rental or are just looking to stay ahead of hospitality trends, understanding the workcation phenomenon is essential.
🔄 What is a Workcation?
A workcation blends business and leisure, giving remote workers the opportunity to complete their tasks from scenic locations like beach houses, mountain cabins, or trendy city apartments. Instead of taking time off completely, professionals log in from a new environment — and then enjoy all the perks of a vacation once the workday wraps.
While this idea isn’t entirely new, the demand has surged since the pandemic normalized remote work. According to Airbnb’s 2023 Travel Trends report, long-term stays (28+ days) are one of the platform’s fastest-growing segments.
Even Expedia reported that flexibility in work and travel is reshaping global tourism, with more people seeking “bleisure” experiences — combining business and leisure.
🏡 Why Vacation Rentals Are Ideal for Workcations
Hotels may offer concierge service and fresh towels, but vacation rentals provide what remote workers truly crave: space, privacy, and home-style comforts. Here’s why short-term rentals are winning over the workcation crowd:
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Reliable Internet
High-speed Wi-Fi isn’t a perk anymore — it’s a requirement. Listings that advertise verified Wi-Fi speeds or partner with providers like Starlink or Nomad Internet stand out. -
Designated Workspaces
Comfortable desks, ergonomic chairs, and quiet corners are must-haves. Listings with work-from-home setups receive more bookings from digital nomads and professionals -
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Full Kitchens
With long stays, cooking at home saves money. A well-equipped kitchen adds massive value. -
Pet-Friendly Stays
According to Travel + Leisure, pet travel is surging. Rentals with fenced yards and pet amenities are highly sought-after. -
Laundry and Parking
These “everyday” conveniences become crucial for guests staying weeks or months.
💼 How Vacation Rental Hosts Can Attract Workcationers
If you’re a vacation rental host, it’s time to future-proof your business. Here’s how:
1. Boost Your Internet and Promote It
Upgrade to fiber or satellite internet where possible. Use Fast.com or Speedtest to test speeds and post the results in your listing.
2. Create an Inspiring Home Office Setup
A small investment goes a long way. Add a ring light for Zoom calls, a standing desk converter, or even a noise machine for focus.
3. Offer Discounts for Monthly Stays
Encourage extended bookings by setting up monthly stay discounts on Airbnb. Add messaging like “Perfect for a month-long remote work retreat!” in your listing description.
4. Advertise Nearby Amenities
Are you near coworking spaces, coffee shops, or parks? List them! Use Google Maps to find and link to these locations in your guidebooks.
5. Update Your SEO Game
Use keywords like “remote work-ready,” “workcation-friendly,” “digital nomad hub,” and “long-term stay” in your listing title and description. You can find trending keywords using Ubersuggest or Google Trends.
🌎 Top Workcation Destinations for 2025
Some cities are becoming digital nomad magnets thanks to their infrastructure and lifestyle:
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Austin, TX – Known for its creative scene and coworking hubs like Impact Hub.
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Denver, CO – Easy access to nature and top-rated Wi-Fi speeds.
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Tulum, Mexico – A tropical hotspot with strong digital nomad communities and Selina coworking spaces.
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Lisbon, Portugal – A favorite among EU nomads due to its affordability and D7 visa for remote workers.
For more destination insights, check out Nomad List — a popular resource ranking the best cities for remote work.
🔮 Looking Ahead: The Future of Workcations
Remote work is not a temporary trend. As more companies adopt hybrid and remote-first models, millions of professionals are now “location independent.” According to the MBO Partners 2023 Digital Nomad Report, over 17 million Americans identified as digital nomads — up 131% from pre-pandemic levels.
Vacation rentals that adapt to this trend by offering a seamless blend of work and leisure will thrive in the coming years.
Want to learn how to position your property as a top workcation destination? CLICK HERE
Whether you’re listing on Airbnb, Vrbo, or Furnished Finder, now’s the time to tap into this growing market.
